Browsing All posts tagged under »Communication«

Effective Climate Change Communication: Selling the Sizzle

November 30, 2011

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Futerra Communications published a document entitled Sell the Sizzle: The New Climate Message (2010), available at http://www.futerra.co.uk/downloads/Sellthesizzle.pdf.  For myself, and for many who consider themselves environmentalists, activists, or concerned citizens, we struggle with communicating some of the most crucial elements of the big picture, particularly regarding climate change.  The concepts included in this post – […]